• If you really want to grow your practice, advance your career, or be a more effective leader, try honing your listening skills.  Being an active listener is crucial if you want to build business relationships.  [...]

  • Published On: March 15, 2023By Categories: law firm marketing, legal marketing

    I don’t collect artwork 🖼️. Aside from the expense 💰, I like things I can easily share with other people…like memes. And since I joined ProVisors, I’ve been collecting (and sharing) taglines. A good tagline [...]

  • One of the occupational hazards ⚠️ we have as professionals is that we like to show how smart we are 🤯. Of course our clients are paying us for our wisdom. But sometimes we jump [...]

  • Marketing works best when you participate in activities that feel authentic. And since it is hard to know where your next client is coming from, for most of us, it is useful to employ a [...]

  • We all learned the Golden Rule in school 🏫 (Do unto others as you would have them do unto you). The Golden Rule is also deeply ingrained in many religious traditions. ✡️🕌⛪☯️🛕 But if you [...]

  • Since the start of the pandemic, my network has grown exponentially. I'm part of the ProVisors business network, and I write about that frequently.  It’s the best organization I’ve ever joined! I'm meeting a lot [...]

  • In case you missed it, my conversation with Rodolfo Rivera is now available on YouTube. Thinking like a lawyer is great when you are representing your clients. But if can get in the way if [...]

  • Thinking about how to jump start 🦘 your marketing in 2023? December is a great planning month 📆. Join me and four other legal marketing experts on December 9th at 11 a.m. ET. We will [...]

  • I write a lot about the myriad ways to strengthen your reputation and build your relationships with  potential clients, and referral sources. The end result is that you will generate leads for actual work. But [...]

  • Published On: November 10, 2022By Categories: law firm marketing, legal marketing

    The Jennys have been on hiatus for about a year and a half.  But creativity in professional services marketing, particularly in my ProVisors networking group, has shown no signs of abatement.  So we are pleased [...]

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