I don’t collect artwork 🖼️. Aside from the expense 💰, I like things I can easily share with other people…like memes. And since I joined ProVisors, I’ve been collecting (and sharing) taglines. A good tagline [...]
The Jennys have been on hiatus for about a year and a half. But creativity in professional services marketing, particularly in my ProVisors networking group, has shown no signs of abatement. So we are pleased [...]
If are connected to any lawyers on LinkedIn, chances are that lately, you've seen a lot of attorneys and law firms posting about their Best Lawyers or Super Lawyers rankings. Maybe you are one of [...]
Storytelling is a good way to make yourself more memorable. It is a very effective way to sell professional services. I heard a very informative presentation about that this morning at the Cambridge home group [...]
On Tuesday night, I met a friend at Logan Airport in Boston. He was passing through Boston on his way from the Middle East to Philadelphia and I thought it would be nice to meet him for [...]
It has been a few months since the Wordle fad took over my life (and since the NY Times paid a lot of money for it!) I continue to enjoy the game and anyone on [...]
Since March, most of us have been getting a crash course in how to use Zoom (or other virtual platforms). In some ways, Zoom is really just another phone call and most lawyers are very [...]
After 23 years, I’ve finally decided to change my primary email address. You can now reach me at stephen.seckler@counseltocounsel.com. In 1997, when the web was really starting to take off, I acquired the domain Seckler.Com. [...]
It is well established that referrals are a very important source of business for lawyers and other professionals. I’ve written about that here, here and here. Since legal needs are are episodic, for most attorneys, [...]
Almost a decade ago, I drafted a blog post entitled Starbucks Sells More than Coffee. For a number of reasons, this has been one of the most popular posts on my blog. For starters it [...]