• Published On: October 30, 2023By Categories: law firm marketing, legal marketing

    I don’t collect artwork. Aside from the expense, I like things I can easily share with other people . . . like memes. And since I joined the ProVisors business network in 2019, I’ve been [...]

  • Published On: March 15, 2023By Categories: law firm marketing, legal marketing

    I don’t collect artwork 🖼️. Aside from the expense 💰, I like things I can easily share with other people…like memes. And since I joined ProVisors, I’ve been collecting (and sharing) taglines. A good tagline [...]

  • Published On: November 10, 2022By Categories: law firm marketing, legal marketing

    The Jennys have been on hiatus for about a year and a half.  But creativity in professional services marketing, particularly in my ProVisors networking group, has shown no signs of abatement.  So we are pleased [...]

  • If are connected to any lawyers on LinkedIn, chances are that lately, you've seen a lot of attorneys and law firms posting about their Best Lawyers or Super Lawyers rankings. Maybe you are one of [...]

  • Published On: August 10, 2022By Categories: law firm marketing, legal marketing

    Storytelling is a good way to make yourself more memorable. It is a very effective way to sell professional services. I heard a very informative presentation about that this morning at the Cambridge home group [...]

  • On Tuesday night, I met a friend at Logan Airport in Boston. He was passing through Boston on his way from the Middle East to Philadelphia and I thought it would be nice to meet him for [...]

  • Published On: June 8, 2022By Categories: law firm marketing, legal marketing

    It has been a few months since the Wordle fad took over my life (and since the NY Times paid a lot of money for it!)  I continue to enjoy the game and anyone on [...]

  • Since March, most of us have been getting a crash course in how to use Zoom (or other virtual platforms). In some ways, Zoom is really just another phone call and most lawyers are very [...]

  • After 23 years, I’ve finally decided to change my primary email address.  You can now reach me at stephen.seckler@counseltocounsel.com. In 1997, when the web was really starting to take off, I acquired the domain Seckler.Com. [...]

  • It is well established that referrals are a very important source of business for lawyers and other professionals. I’ve written about that here, here and here.  Since legal needs are are episodic, for most attorneys, [...]

SIGN UP NOW

Categories

Archives