Follow up is an issue I work on with almost every client I meet. When I am coaching a lawyers on marketing, career transitions, or leadership, follow up is always at issue. How soon should [...]
There are many ways to build your law practice. Playing golf, for example, is a perfectly legitimate way to build relationships with potential clients and referral sources....Unless you don't like golf. In which case it [...]
Repetition, keeping your message simple, finding other professionals to amplify your message, speaking in terms of common interests, being a great listener, hiring great marketing professionals. These are all lessons we can learn by watching [...]
Conventional wisdom says that religion, politics, and humor are dangerous topics, but if you approach them carefully, they can help you build strong bonds with potential clients and referral sources. Read my latest article in [...]
I’m the son of a math professor and a school psychologist. Marketing did not come naturally to me. I made a lot of mistakes a long the way. But in the 30+ years since I [...]
A couple of weeks ago, I had a great Zoom reunion with friends from college who I hadn’t seen in almost 4 decades. We had gotten to know each other through our involvement with NYPIRG [...]
If you want to grow your law practice, having a good strategy is important. Figuring out who are your ideal clients and what are the ideal matters you want to work on is an important [...]
The New Year is finally here and without getting into it, let’s just say that many of us are happy to welcome 2021. A new year brings hope, a chance for a new beginning, [...]
I was recently a guest on Alay Yanjnik’s Lawyer Business Advantage Podcast. Like me, Alay is an experienced attorney coach and an active member of the ProVisors business network. We spoke about business development for [...]
Earlier this year, I participated in a speed networking exercise through my business networking group ProVisors. The mantra at ProVisors is Know Like Trust Refer. This exercise was one of the many ways we have [...]
