• By Published On: August 10, 2022Categories: law firm marketing, legal marketing

    Storytelling is a good way to make yourself more memorable. It is a very effective way to sell professional services. I heard a very informative presentation about that this morning [...]

  • On Tuesday night, I met a friend at Logan Airport in Boston. He was passing through Boston on his way from the Middle East to Philadelphia and I thought it would be [...]

  • When you are selling legal services, the goal is to develop relationships with potential clients and referral sources who get to know, like, and trust you. That trust takes time [...]

  • The other day, I was doing a Peloton work out. For those of you who are unfamiliar, Peloton is a great way to have a guided workout without having to [...]

  • I hired my first business coach over twenty years ago.  At that time, I was just beginning to understand the power of coaching in a business context. I have always [...]

  • By Published On: June 8, 2022Categories: law firm marketing, legal marketing

    It has been a few months since the Wordle fad took over my life (and since the NY Times paid a lot of money for it!)  I continue to enjoy [...]

  • By Published On: May 25, 2022Categories: legal marketing, networking skills for lawyers

    FEATURED ARTICLE Monetizing Your Children and Pets to Grow Your Law Practice By Stephen E. Seckler No, we’re not suggesting that the only reason to attend your kids’ recitals or [...]

  • By Published On: May 14, 2022Categories: attorney career satisfaction, work life balance

    I'm on day 3 of a mild case of COVID.  For a few days, I felt achy, spiked a fever, and had a dry cough.  But it was nothing life [...]

  • By Published On: May 13, 2022Categories: legal marketing

    It is not that hard to get quoted in the press. Journalists are looking for experts all the time; and if you position yourself as someone who is helpful, knowledgeable, and [...]

  • By Published On: May 10, 2022Categories: attorney career satisfaction, legal marketing

    Lawyers who generate their own work are happier lawyers, at least in private practice.  That is my observation over the last 30 years of coaching lawyers are their careers. But [...]

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