• Published On: September 30, 2019By Categories: legal marketing, marketing professional services

    Marketing is more art then science but one thing is for sure, if you take the time to define your niche, you will have a lot more success in generating referrals.  I always tell my [...]

  • When it comes to receiving gifts, I freely admit that I’m a tough customer.  There aren’t that many things that I want.  And when I do want something, I’m usually pretty picky.  But this past [...]

  • For most lawyers, networking is right up there with getting root canal or spending time in a Porta Potty.  It’s a necessary and useful activity.  But it is not fun. Attending networking functions can feel [...]

  • Barack Obama took a lot of flack for that comment in 2008.  On the one hand, he was marketing to his supporters and he struck a chord.  At the same time, he managed to alienate [...]

  • Good marketing involves good story telling.  This is true whether you are marketing yourself as a candidate for a new job, marketing your company to a prospective hire or marketing yourself as a professional looking [...]

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