This month’s Jenny Award for Creativity in Professional Services Marketing goes to none other than Jenny herself. Jenny (my wife) has created a new tagline Because Everyone Needs a Theditor. [...]
LinkedIn is a critical marketing tool for lawyers. This has been underscored this year as the world of in-person networking has remained largely shut down. But as the world opens [...]
One of the great things about my business networking group ProVisors is that many members have developed very creative tag lines. As I previously posted, a good tag line is [...]
Are you a law firm associate thinking about your partnership prospects? Join a great group of career and marketing professionals (and other ambitious associates like you) for an informal discussion [...]
Are you a law firm associate thinking about your partnership prospects? Join a great group of career and marketing professionals (and other ambitious associates like you) for an informal discussion [...]
Deborah Danger, of DangerLaw, has been awarded a Jenny for her creativity in marketing her practice. In her case, Deborah makes very effective use of humor as a marketing tool. [...]
Right now, there are hundreds if not thousands of law firms with aging baby boomer partners. How will their firms survive into the future, how do they pass the reins [...]
You don’t have to be a professor of English literature to come up with language that communicates what you do. In fact a complex message is likely to get lost. [...]
Wondering what coaching really is? In two recent episodes of the Counsel to Counsel Podcast, Beth Masterman (who’s name is very fitting), coaches Steve, a 9th year associate at an [...]
Wondering what really happens during a coaching session? Listen to a master coach, Beth Masterman, work with a 9th year associate who didn’t make partner at his AmLaw100 firm. In [...]
Counsel to Counsel BlogStephen Seckler2022-03-18T17:51:52+00:00
