Follow up is an issue I work on with almost every client I meet. When I am coaching a lawyers on marketing, career transitions, or leadership, follow up is always at issue. How soon should you follow up with a great referral source that you meet at a networking function? What do you do if you haven’t heard back from someone who promised to introduce you to someone they know at a company where there is an opening in the law department? When should a partner or a GC reach out to an associate to see if they have what they need to finish a project?
There are many reasons why lawyers are reluctant to follow up in each of these situations. Most lawyers don’t want to come across as used car salesmen
But follow up is critical in relationship building. To read more, check out my latest article in the ABA’s GP Solo eReport.