If you had any doubt about the growing importance of social media in marketing legal services, then make sure to take a look at this new survey. Here are some of the key findings:
- 43 percent of in-house counsel identified blogs as among their leading sources of news and information.
- 53 percent of in-house counsel expect their consumption of industry news and information via new media platforms will increase over the next six months to a year.
- Nearly half of counsel aged 30-39 have used Facebook for professional reasons in the past week.
- 51 percent of in-house counsel said they would receive content from their law firms via new media platforms provided the content is relevant to their businesses.