Barack Obama took a lot of flack for that comment in 2008. On the one hand, he was marketing to his supporters and he struck a chord. At the same time, he managed to alienate a significant part of the electorate. Obama was on the right side of history, but when Hillary came out with her basket of deplorables quote, it hurt her in a significant way.
If you had any doubt about the growing importance of social media in marketing legal services, then make sure to take a look at this new survey. Here are some of the key findings: 43 percent of in-house counsel identified blogs as among their leading sources of news and information. 53 percent of in-house counsel … Read more
An interesting new study documents that increasingly, CEO’s and other business professionals are using social networks to help them in their decision making. Sounds like another good reason to join in the dialogue.
Yesterday, Law.com published an article with the headline, Experts: Lower Associate Pay is Here to Stay. It was a provocative headline and one that I continued to see cited throughout the day in the Twitosphere. By the end of the day, I was convinced that lower associate pay was a “done deal”. And then I … Read more
My next free webinar on November 18th.
On this 80th Anniversary of the Stock Market Crash of 1929, I am pleased to host Blawg Review and dedicate Blawg Review #235 to The Great Recession. How has our current crisis changed the practice of law and affected our careers as attorneys? Fortunately for me, there was no shortage of reading material on the … Read more
For those who were unable to attend my live webinar, 5 Marketing Rules for a Web 2.0 World, the presentation is available under the Media tab at www.seckler.com .
My latest article in Massachusetts Lawyers Weekly (written with my co-author Vanessa DiMauro of Leader Networks).
I published an article in Massachusetts Lawyers Weekly (October 5, 2009) on social networking. The electronic reprint will be available in another week or so and I will link to it then. In the meantime, here is the start of the article: Twitter, LinkedIn and other forms of social networking are getting a lot of … Read more
Free Webinar on October 21st from 1:00-1:45 p.m. EST.