I’m the son of a math professor and a school psychologist. Marketing did not come naturally to me. I made a lot of mistakes a long the way. But in the 30+ years since I [...]
A couple of weeks ago, I had a great Zoom reunion with friends from college who I hadn’t seen in almost 4 decades. We had gotten to know each other through our involvement with NYPIRG [...]
I am happy to report that I have officially shed my “COVID-15”. After several months of going to the gym every day and eating more protein and far fewer refined carbohydrates, I’m finally seeing results. [...]
Yesterday was not a great day. I was driving on the highway and a car in front of me hydroplaned. In a matter of seconds, I smashed into it and then into a concrete block [...]
LinkedIn is a critical marketing tool for lawyers. This has been underscored this year as the world of in-person networking has remained largely shut down. But as the world opens up and we find ourselves [...]
You don’t have to be a professor of English literature to come up with language that communicates what you do. In fact a complex message is likely to get lost. We are bombarded all day [...]
Some of my best (and worst ) inspirations come to me at 4:30 a.m. That happened to me in early February when I woke up thinking about all of the creative marketing ideas I’ve heard [...]
I’ve always made a habit of responding to email messages within a day (even if just to say I’m sorry but I’m busy right now and will try to get back to you next week–or [...]
I joined the ProVisors business network in June of 2019. There are many things I love about the group and during the pandemic, it has been a great way to stay connected to a very [...]
If you want to grow your law practice, having a good strategy is important. Figuring out who are your ideal clients and what are the ideal matters you want to work on is an important [...]